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EU leaders hailed the abolition of roaming fees across Europe, but critics say the level set for wholesale rates will create market imbalances which will be detrimental to consumers.
Consumer surcharges for roaming services across EU countries were banned at midnight.
The legislation is the culmination of a lengthy regulatory process and heated negotiations between industry stakeholders and even conflicting parties within the European Parliament, Commission and Council.
Wholesale price caps, the last piece of the legislation to be put in place, were finalised in April, yet the criticism of this section of the policy continues.
Trade association MVNO Europe – which counts some of the continent’s largest MVNOs as members – said the level of wholesale surcharges operators are allowed to charge each other created market imbalances.
In a statement, the organisation called for the European Commission to conduct an in-depth analysis of roaming surcharges for all services, pointing specifically to the risk for IoT deployments.